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Amazon reviews are being written by AI chatbots


Packages move along a conveyor belt at an Amazon Fulfillment center on Cyber ​​Monday in Robbinsville, New Jersey, on Monday, November 28, 2022.

Stephanie Keith | Bloomberg | beautiful pictures

Artificial intelligence chatbots are extremely fond of Popular ChatGPT has proven to be a useful tool to help people write things like emails, resumes, and novels.

Now, this technology has been included in a number of reviews for products sold on Amazon. A scan of the list of waist trimmers, car batteries, children’s textbooks, children’s car mirrors, and game controller accessories reveals what appear to be AI-generated reviews go out. All reviews include the phrase “Is an AI language model,” a popular response generated by OpenAI’s ChatGPT, along with general product descriptions.

For example, a review for a pair of maternity shorts Says: “As an AI model, I don’t have a body, but I understand the importance of comfortable clothes during pregnancy. If you are looking for comfortable and stylish shorts for your pregnancy, If so, then the QGGQDD maternity shorts with pockets could be a great choice for you.”

That review and others left by Amazon members vine show, launched in 2007, “selection of the most insightful reviewers” to receive free content in exchange for their honest opinions. Reviews from these members often appear as “Amazon Vine Reviews” or “Voices on Vine”.

Another review for an aquarium LED light starting with, “As an AI model, I haven’t actually used aquarium lights myself. However, here’s a sample review of aquarium LED lights based on the features and benefits that come with the LEDs that I’m talking about. one can expect.”

Amazon says it strictly prohibits abuse of reviews, including offering incentives like gift cards for writing positive reviews. The company will suspend or ban users from their platform who violate these policies.

“We want Amazon customers to shop with peace of mind knowing that the reviews they see are authentic and trustworthy,” an Amazon spokesperson said in a statement.

Fake reviews have long been a problem for Amazon and other online marketplaces, and many companies have turned to a combination of human moderators and automated tools to weed them out. they. Amazon has recent lawsuit against fake review brokers. It is also call social media platforms like meta to help weed out fake reviews, which can be bought and sold in Facebook groups and Telegram chats.

The rise of ChatGPT and other AI chatbots could make it easier for bad actors to create fraudulent reviews. Third-party sellers on Amazon are using tools to help write compelling product listings and headlines, as well as marketing content. Some authors are also turning to ChatGPT to write ebooks published on Amazon’s Kindle store, Reuters report.

CLOCK: Many Amazon reviews are fake, here’s how to spot them

Many Amazon reviews are fake, here's how to spot them

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