Emerging trends
-
Fashion
The Zara Boot Trends That Are Going to Be Big in 2023
You’d be hard-pressed to find someone (fashion fanatic or otherwise) who doesn’t have an item of clothing from Zara in…
Read More » -
Fashion
Boot Trends 2023: 10 Styles That’ll Take Over This Year
As the runways become increasingly seasonless, so do our wardrobes. This is particularly useful when you live in Britain, where…
Read More » -
Fashion
The Best New-In Fashion Items I’d Recommend to Anyone
As a Who What Wear UK editor specifically focused on finding the very best shopping buys for you, I spend…
Read More » -
Fashion
Marks & Spencer’s Camel Coat Is the Chicest of the Season
Made from a premium cashmere and wool blend, that explains why this style looks more expensive than any other camel…
Read More » -
Fashion
Cos’s Rounded Wool Coat Is Destined To Sell Out
Before we knew it, September had taken hold. Though we’ve being eased into the cooler months by a last-minute heatwave and…
Read More » -
Fashion
H&M’s Single-Breasted Blazer Is Sure to Sell Out Again, Fast
All of a sudden September is upon us and we’ve found ourselves scrambling to freshen up our wardrobe with sleek hero items that will carry…
Read More » -
Fashion
These Are the Best Striped Jumpers on the High Street
Combining summer’s penchant for all things nautical with autumn’s demand for chic knits, the Breton jumper was born, destined to thrive…
Read More » -
Fashion
7 H&M Trending Items Everyone Is Wearing Right Now
When it comes to discovering this season’s It products, at Who What Wear we all agree that Instagram is a…
Read More » -
Fashion
This H&M Premium Collection Knit Is Bound to Sell Out
If there’s one secret to shopping the high street that us fashion editors would like to gatekeep, it’s H&M’s ‘Premium…
Read More »