Welcome Second life, a podcast highlighting successful women who have made big career changes—and mastered pivoting courageously. Hosted by Hillary Kerr, co-founder and chief content officer of Who What Wear, each episode will give you a direct line to women who are game-changers in their fields. Register Second life ABOVE Apple Podcasts, Spotifyor wherever you get your podcasts to follow.
If one thing is certain, the value of sleep is universal. The head of the brand that improves the way we sleep—Hatch—is Ann Crady Weiss. As co-founder and CEO of Hatch, Crady Weiss has played a key role in redefining the way families approach sleep.
Crady Weiss’ journey with Hatch began in 2016 with her husband, Dave Weiss. The couple first introduced their business project called Hatch Baby. Their first products include Rest, a sound and light generator designed to help babies sleep, and a smart diaper changing table. These innovative products quickly attracted attention and the duo introduced the changing table on a popular TV show about investing Shark tankultimately helped Hatch Baby gain significant recognition and traction in its early days.
As the needs of the customer base evolve, so do the company. Recognizing a broader opportunity to impact sleep beyond the newborn stage, the co-founders decided to rebrand their business as Hatch. They focus on developing products that not only help children sleep but also improve sleep quality for adults. Today, Hatch offers a range of products, including Rest and Restore, both designed to help users fall asleep easier, stay asleep longer and wake up feeling more refreshed.
It can be said that helping families has always been in Crady Weiss’s DNA. She actually founded Maya’s Mom—a social media platform first for parents—before her journey with Hatch. Maya’s mother had great success in creating a vibrant community for parents to connect and share experiences, which eventually led to its acquisition by BabyCenter and Johnson & Johnson. Crady Weiss also served as director of new initiatives at Yahoo Autos, where she honed her skills in product development and strategic business initiatives. Her career began in law, where she practiced as a corporate securities attorney.
Listen to the latest episode of Second life to learn how Crady Weiss’s broad career path before coming to Hatch helped her establish a successful business that has contributed significantly to the well-being of millions of families. Keep scrolling to see Hatch’s best-selling products.
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