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Italian EV startup Aehra launches new premium sedan



MILAN – Italy tram Startup Aehra on Friday unveiled a new European-made sedan that will serve the premium market segment and join the company’s sport utility vehicle on display for the first time later in the year. last.

Aehra says both models will begin production in 2026. They will cost between 160,000 and 180,000 euros ($175,000 to $197,000), placing them in a segment where the co-founder and CEO Aehra’s, Hazim Nada, calls the “premium and luxury” segment.

“When it comes to that segment, people are still not ready for Chinese or American brands. Europe is still the reference point,” said Nada, a 40-year-old Italian-American. Reuters.

The new sedan follows Aehra’s electric SUV, which was launched in November 2022, Aehra says. Both will have a top speed of 265 km/h (164 mph) and a range of more than 800 km. (497 miles), Aehra said.

The first deliveries are expected in 2026, starting in key markets including the US, Italy, Germany and the United Kingdom. Aehra plans to open pre-orders next year.

Nada says large-scale production will take place by the end of 2027, with an annual production target of 25,000 vehicles per model.

Both vehicles are called native EVs, meaning that much of the design is a new development and isn’t based on the previous internal combustion platform.

Aehra, whose former design director and chief engineer was in lamborghini And Ferrarirespectively, said they plan to invest a total of 750 million euros.

Aehra is still evaluating options for assembly. The best way, at least in the short term, is to rely on a large contract producer, either in central or northern Europe, Nada said.

Another option is to start a new facility in Italy or buy and refurbish an existing one, but that is only possible if supported by state funds, Nada said.

“We see a decision on this around the end of the year.”

Aehra is working on its supply chain and recently reached an agreement with Austria’s Miba Battery System for a custom NMC 120 KWh (nickel manganese cobalt) the batteryNada said.

($1 = 0.9264 euros)

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