Tech
Estimate: Apple's iOS App Tracking Transparency policy cost Snap, Facebook, Twitter, and YouTube almost $10B in combined lost ad revenues so far (Patrick McGee/Financial Times)
Patrick McGee / Monetary Occasions:
Estimate: Apple’s iOS App Monitoring Transparency coverage price Snap, Fb, Twitter, and YouTube virtually $10B in mixed misplaced advert revenues to date — Forcing apps to ask for permission to trace customers for promoting functions results in huge hit for social media platforms
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