EA boss Andrew Wilson – the Australian govt who pioneered Final Crew, for the file – believes that blockchain-based “play-to-earn” games might be the way forward for the trade. Nevertheless, he caveated that “it’s nonetheless early to determine how that’s going to work”, so don’t count on this dystopian future to reach any time quickly.
“I believe that within the context of the video games we create and the reside companies that we provide, collectible digital content material goes to play a significant half in our future,” he mentioned. “So, it is nonetheless early to inform, however I believe we’re in a extremely good place, and we must always count on us to type of suppose extra innovatively and creatively about that on a go-forward foundation.”
Feeling confused? The idea of “play-to-earn” ties into NFTs and cryptocurrency, the place gamers successfully “buy-in” to a launch the place they’ll unlock distinctive, in-game objects. These, naturally, may enhance (and, after all, lower) in worth and thus might be offered. Think about unlocking a uncommon Cristiano Ronaldo card in FIFA, after which promoting it to a different participant.
Whereas that instance is probably not the course EA in the end adopts, it’s clearly considering deeply concerning the potential right here, and is hiring folks with an understanding of NFTs and the blockchain. And earlier than you direct your whole ire at EA, it’s price noting that Ubisoft can be considering in the identical method: “We wish to be one of many key gamers there,” boss Yves Guillemot mentioned of the rising development.
