At a certain point, business owners understand that in the face of rapidly growing competition it is very important to increase the efficiency of the company through the use of modern technologies. One of the options for innovation is a mobile or corporate web application. This is a complete solution that can work on the side of the user’s browser without pre-installation on the device. The native type of applications has won a special favor among modern users who value flexibility, high efficiency, mobility and security. If you want to get such an application, we recommend contacting an experienced web application development company.
How can a web application complement a selling website?
Unlike a static site, the application is positioned as a complex program “sharpened” for solving a narrow range of specific tasks. At the same time, the application can simply duplicate the functions of the selling site in a more lightweight format, with enhanced interactive capabilities. Today, the web application market is so voluminous that it is problematic to imagine an unambiguous division of mobile products according to product niches.
In the concept of an add-on, a web application can work in almost any area: from an educational product to a financial service. Possessing less weight and mobility, unlike a full-fledged website, the application can be easily reoriented to solving local problems. For example, using a single page application, you can simplify the processing of permits, purchase reservations, consulting or personal contact with the client.
Varieties of web applications
Web applications are classified depending on the purpose, concept and programming model. In terms of concept, there are several types of applications today:
• Multi-page (multi-page application). Multi-page architecture implies the ability to send and process a request on the server to update the page at the time when the page is active.
• Single-page (single-page application). A simple variant of the application, in which updates are carried out without a full reload of the page.
• Desktop application. Software that the user must install on their mobile device.
In terms of purpose, the following applications are considered the most popular:
• Crm systems. An indispensable tool for a number of trading companies: from bookmakers to service companies. The system allows using one software environment to carry out sales, systematize information, store customer data, structure and analyze information.
• Corporate applications. This software is created to implement business tasks with specific features of a particular company. In situations where standard software does not fully solve the task, the “sharpened” application has better adaptation to real conditions.
• ERP applications. Automation and quality control systems open up new opportunities for increasing business efficiency.
With the popularization of native applications, consumers began to use this type of software more actively in principle, because for the software to work it does not need to be installed on the device, which has a positive effect on security. More about this here.
Benefits of web applications
In the context of a protracted pandemic, when most processes have already moved online, web applications remain an effective solution, as they have a number of attractive features:
• Saving. As a rule, the application does not need to develop versions for different operating systems. The software operates on the browser side and requires minimal hardware capabilities.
• Security. An important factor in today’s world. The native type of applications does not require installation, which limits the risk of malware infecting the device.
• Synchronization from different devices. The web application easily adapts to any gadget, computer, laptop. The main condition is the presence of the Internet.
• Scalability and mobility. The application easily “adapts” to the minimum and maximum hardware requirements. The client does not need to change client software components, installers, access points – most of the processes occur automatically, with minimal operator involvement.
In whatever niche the entrepreneur works, the application will perfectly complement the capabilities of the selling site. It will also speed up communication, solve routine tasks and improve the efficiency of the company.
