This trend will dominate in 2022, according to experts

As the end of the year draws to a close, all eyes are on fashion analysts to determine what will be in store in 2023. Though there are some standout trends we’ve covered. available at Who What Wear, but the best way to capture the future is to look to the past. Where at point? Lyst’s late 2022 fashion report is here.

Every year, the retailer assembles a team of experts to analyze some of fashion’s most famous moments, using search traffic and purchase data. This year, Lyst reported things like brands, logos, trends, and hottest items of the year. To no one’s surprise, there’s a trend that stands the test of time: Barbiecore.

Thanks to Valentino’s signature PP Pink worn by celebrities like Anne Hathaway and Florence Pugh, the fashion world is obsessed with bright colors this year. During Paris Fashion Week, the Italian fashion house launched an all-pink collection for its Fall/Winter 2022 presentation, resulting in a spike in searches. Of course, there’s also Greta Gerwig Barbie doll starring Margot Robie and Ryan Gosling, certainly made an impact in the trend’s doll-inspired name.


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