John Daly has famously interacted with fans at Hooters in Augusta, Georgia, in every Masters tournament since 1997. Now, the two-time major champion and his son are officially linked to the chain. restaurant.
Supporter announced Third, the company contracted Daly and John Daly II for many years. Daly II, an Arkansas freshman golfer, was the first Hooters college athlete to have a confirmed name, image, and likeness (NIL).
“Backers are delighted to establish our longstanding relationship with official John (Daly) and join an exciting new venture with Little John (Daly II) as the first NIL ambassador. us,” Bruce Skala, Hooters of America’s senior vice president of marketing, said in a statement. “John’s larger-than-life personality makes him an ideal representative of the Hooters’ fun-loving spirit, while Little John will promote our brand to the next generation as one of the next big names in golf.We are delighted to have Dalys, great golfers and great personalities, on board as the spokesperson for the official Hooters, 19th hole. “
Dalys will participate in the marketing activities of Hooters and will promote the brand through social media as part of their dealings. They will also appear at Hooters and will wear Hooters-branded apparel at as many golf tournaments as possible. The NCAA bans Daly II and all other student-athletes from wearing branded apparel during its tournaments, so he can only do so at certain amateur events, unlike like his father.
Daly II signed the Hooters after playing just one high school tournament: the Blessings Collegiate Invitational last October. Clearwater, Florida, native placed 49th in that event after posting rounds 83, 68, and 78.
Two months after her college debut, Daly II won the record-setting fashion PNC Championship alongside Daly. The father-son duo won with a 36-hole aggregate score of 27 under 117, one stroke better than the tournament’s previous scoring record set by Davis Love III and Dru Love in 2018.
Daly II and Daly, a 55-year-old who also played at Arkansas, will now take their partnership from golf to the world of business.
“Hooters is the perfect place for me to go and relax after a long day on course or in class, so I’m honored to have been chosen as an ambassador for the iconic brand,” said Daly II. “I have seen my father’s wonderful relationship with Hooters over the years, and I am proud to continue my family’s association with this iconic brand.”
