Making its first appearance on the luxury label’s spring/summer 2022 runway, it’s no surprise that it was immediately embraced by the industry’s most discerning. It proved especially popular with the wave of minimalist influencers who showed how to incorporate this style into our everyday wardrobes. And so, of course, when the last tank landed, it sold out instantly. Last year, the tank was like gold dust, and with each new color and iteration that came out, a race to the checkout would follow.
Unlike some big shopping hits where the initial buzz fades after a year or so, the popularity of the Loewe tank top doesn’t seem to have waned a bit as we head into spring. /summer 2023. In fact, searches for ‘Loewe tank top’ are up a whopping 8600% compared to this time last year. It’s still number one on my spring wish list, and I know for a fact I’m not alone. Luckily, the brand listened to our call and brought this style back for another year, seemingly with a much larger inventory behind it, because—astonishingly— it is available in several colors on the brand’s website.
