Krombacher launched at Iceland Airwaves, closing the successful international festival season 2022

Krombach / Germany, November 10, 2022. The Iceland Airwaves Festival is a special highlight in any event calendar. For more than two decades, music lovers from all over the world have come to Reykjavík to celebrate music and art. And this year, the festival’s lineup features a new lead beer artist: Krombacher.

For the first time, the German premium beer brand becomes the partner of the world’s northernmost music festival. With a crisp, natural flavor, Krombacher is certainly in keeping with the nature and spirit of Iceland, the famous land of ice and fire.

Krombacher debuts at Iceland Airwaves

On the first weekend of November, Iceland’s capital comes alive with performances from over 80 artists, from emerging local talent to forward-thinking international artists. In various locations throughout Reykjavík’s city center – including art museums, small record stores and churches -, people enjoy live performances of all genres and Krombacher music. thoroughly cooled.

Dagmar Broska, Sales Manager Krombacher International said: “We are proud to be the partner of Iceland Airwaves this year. “The festival offers visitors a unique musical experience and we are excited to add a unique Krombacher taste experience to it.”

With an early screening at Iceland Airwaves sold out, Krombacher closed a successful international festival season 2022. At home, Germany’s No. 1 beer brand and other brands were present at the legendary Wacken metal festival. Open Air (W:O :A) in August of this year. In France, Krombacher put on a brilliant performance at the V and B Fest’ this summer.

press contact
Krombacher Brauerei Bernhard Schadeberg GmbH & Co KG
Peter Lemm, Company Spokesperson
Hagener Street 261
57223 Kreuztal-Krombach
Mail: [email protected]
Phone: +49 (0) 2732 880 813
Website: www.krombacher.com
Twitter: @krombacher