Eddie Hearn believes the fight between Chris Eubank Jr and Conor Benn will make big numbers.
The pair will meet on October 8 at the O2 Arena in London.
Eubank Jr. (32-2.23 KOs) hit the box high to super-middle, having held the IBO belt in the weight division, while Benn (21-0.14 KOs) was the keeper of the WBA Continental belt.
It was initially thought that ‘Terminator’ would face a second generation at 156lbs, but Dan Rafael, the popular boxing writer, tweeted that there would be an extra pound calculated on the scale, with a huge fine of $100,000 per pound per fighter if they exceed that weight.
It was in 1990 and again in 1993 that Eubank Sr and Nigel Benn fought in two brutal matches for the world championship.
Eubank Sr took the first win through the ninth inning, claiming the WBO middleweight title in the process, but the second match, which took place at the super-middleweight, ended in a draw.
Now, 29 years have passed, except for one day, their sons will clash.
And the head of Matchroom Boxing, Hearn, calculates the match that will be streamed exclusively on DAZN worldwide and on DAZN Pay-Per-View in the UK and Ireland will pull in the big numbers.
When talking to IntuBoxing After the launch press conference in London on Friday, Hearn said:
“This is probably going to be the biggest fight we’ve ever been in.
“You’ve seen the excitement, the reaction from the mainstream media, this fight appeals to so many different generations and I think you’re going to get a horror movie.”
The first UK DAZN Pay-Per-View to be announced was a three-part match in September between Saul Alvarez and Gennadiy Golovkin, as ‘Canelo’ looks set to hold all the super-middleweight titles with the champion. three belt middleweight enemy.
The pay-per-view rate between Eubank Jr. and Benn has yet to be revealed by DAZN, but Hearn is predicting big things for it.
“We’re hoping to break a million buys for this fight and I really believe we can.”
Meanwhile, Frank Smith, CEO of Matchroom, said shortly after the announcement that the fight could be even bigger than it is set to be:
“We know it’s huge.
“Perhaps it sold out a stadium and it’s a pity that the weather is only a little late in the year, but we could have probably gone somewhere bigger.”
The supporting cast for the big game is yet to be confirmed, though Eubank Jr.’s Kalle Sauerland. and head of global boxing at Wasserman, has said the plan is to pit their best talents against that. by Matchroom.
