Dustin Johnson, Adidas split after 15 years as former world No. 1 kicks off second season with LIV Golf
Dustin Johnson and Adidas split after 15 years of business partnership, company confirms GAME. After the split, the former world No. 1 will now no longer play three stripes as he leads the 4 Aces of LIV Golf.
“We have agreed to part ways with longtime Adidas athlete Dustin Johnson,” Adidas Golf president Jeff Lienhart said in a statement to ESPN. “For over 15 years, Dustin has been a great ambassador for the Adidas brand. We sat in the front row watching him win many major championships, climb to No. 1 and claim himself. considers themselves one of the best golfers in history — all wearing 3-Stripes. We wish Dustin nothing but success in the future.”
As the winner at LIV Golf Boston last season, Johnson ended up winning the season-long race for the money in addition to leading his team, the 4 Aces, to the team championship at LIV Miami. With LIV Golf focused on opening up new revenue streams in its second season, it’s imperative that Player of the Year and Golf Player of the Year wear their team emblems.
Johnson himself is a stake owner in the 4 Aces, and with this move now comes a blank shirt to attract funding. The two-time major champion will be hoping to sell room for his polo shirt through his image and resemblance to other sports.