CarExpert ends an epic year with a video with double the views of its nearest competitor
CarExpert has shared its video viewership totals for the first time.
With 36,765,589 views across YouTube, TV and video-on-demand platforms from July 1, 2022 to June 30, 2023, CarExpert more than doubled (2.2x) views than with the closest competitor.
Going forward, CarExpert is preparing to expand its video content to primetime television, in partnership with Better houses and gardens to produce a range of automotive segments for premium Friday slots throughout 2023.
“Acquiring twice as many views as competitors in such a short amount of time is an incredible achievement. It’s a true testament to our team’s dedication to producing the highest quality, independent and global automotive video content, said Paul Maric, co-founder and lead presenter of CarExpert. most representative.
“In addition to YouTube, our first two pilot shows with Better Homes & Gardens have also proven to be winners, adding more than 1.3 million viewers to our total audience.
“This is particularly exciting as the new financial year will see more episodes of the show CarExpert content, which promises continued growth.”
Key metrics for CarExpert video viewership:
- Consumers continuously watch more than 330,000 hours of video on CarExpert’s YouTube channel every month
- The CarExpert YouTube channel has averaged over 3 million monthly views through 2023
- CarExpert YouTube channel has more subscribers than any competitor
- CarExpert received 2.7x more total YouTube video views than its closest competitor between January and June 2023
Paul Maric said: “For 12 of the 12 months we have been at the top of the charts and – where others have stagnated – we have continued to grow at a rapid pace, delivering a record audience record to end the fiscal year in June,” said Paul Maric.
“It is clear that we currently have a dominant voice when it comes to new car advice and we are expecting further growth next year.”
