Soria believes in budgeting—something I can’t argue with at all. “As an accessible beauty advocate who has been using Milani Cosmetics since I was in high school, this is the perfect partnership and an absolute dream come true,” she shared. – the end products, and while I couldn’t afford MAC, Milani was there to deliver color and pigment without breaking the bank.”
Soria kept this in mind when collaborating with Milani on this new collection: “For the Holiday Heist eyeshadow palette, I wanted everyone who came across them to be able to achieve the everyday look and the chic look. , all in one palette.As a Latina, I need shades that match my skin tone, so Milani and I co-selected each shade to perfectly match every skin tone. Also, I am known on my social platforms as everyone’s ‘money saving best friend’ and my motto has always been ‘Never spend more than necessary’ . Plus, I always end my videos with the phrase ‘What do we think?’ These sounds inspired the name Holiday Heist eyeshadow palette because the pink and purple palette in the Luxe Jewel Kit is named What Do We Think? and the Allure Gem Kit eyeshadow palette consisting of emerald green and gold is named Money Saving Bestie.”
“The Holiday Heist partnership with Milani is of particular importance to me as it represents all the first generation Latinos whose immigrant parents brought them here for a better future. more, and those who have put their hopes and dreams aside to ensure [their children] complete all of them. Growing up, I’ve never seen anyone with brown skin like me in a beauty ad and I hope I can help inspire a new generation of young girls.”
Shop the Holiday Heist Collection below and enjoy some of Soria’s other beauty favorites.
