Every generation has its defining beauty moments. Born in 1994, I grew up in an era when thin brows were popular, and as we approach the 2010s, I have witnessed—and experienced—the transformation of my brows into HD (honestly) brows. it wasn’t great either) before we finally settled on a happy medium to grow again eyebrowput the eyebrow wax down and let our brows stay (thanks, Glossier Boy Brown, for assistance). Now, with the beauty boom of TikTok and Generation Z celebrities like Sophia Richie Grainge, Zendaya And Charithra Chandran Entering the scene, it’s safe to say we’re entering a new era of beauty.
Gen Z makeup trends are big news right now. But instead of fixed trends, this time it’s more of a mood, explain Chanel makeup artist Anna Payne. “Generation Z is more interested in creating an attitude than a well-researched look. They’re using makeup as a form of expression and changing up their daily makeup to match their mood. It’s about enjoying who you are and honoring that, not trying to change it.” she speaks.
