I always wanted to sell my photography as a work of art but always felt that it would take too long to do it myself or the quality of the online platforms would be too low. That is until I found a solution that meant very little work for me without compromising on quality, price, or customer support. If this sounds too good to be true, then keep reading for an in-depth look at the new product. darkroom.com Storefront is now giving you more tools and features to sell your prints online during the holidays, with ease.
What is a dark room?
Darkroom is a platform that helps any creator to sell their artwork. Within minutes of signing up, you can have a live purchasable fine art gallery with global distribution. All you have to do is upload your work and set a price, and Darkroom takes care of the rest: printing, shipping, and customer service. Let’s dive into some of their other cool features!!
3D Rendering
Anders and Theo, the passionate co-founders behind this easy-to-use, timely print shop, have taken the website to a whole new level with a number of game-changing features that will allow any photographer to Photographers start selling their work in minutes.
Formerly known as darkroom.tech, these photographers turned entrepreneurs have now secured the domain, www.darkroom.comand with it an impressive list of features that allow you as a photographer to not only offer more options to your clients but also to present your work as 3D renderings on mail. Your personalized institute.
These 3D renderings of your print allow customers to click and rotate the print to fully realize what your product would look like in person and on the buyer’s wall. This new feature for Darkroom Plus users, their paid membership, is taking the experience to a higher level of interactivity, inviting your customers to truly visualize your work beautifully. and professional.
Art paper options
We all know how important quality is to our precious work. When selling your prints online, you want to make sure that your photos will be printed carefully, accurately, and on the best possible paper for your customers.
Darkroom works with reputable printers around the globe who care about your photos as much as you want them to. I have personally sold many prints to clients from rural Australia to Germany, and each client has been impressed by the quality of prints received. I also ordered samples for myself, which is a great feature offered to anyone with a showroom, allowing you to order for cost plus shipping. The feeling of seeing your work printed is truly incomparable, and if you’ve ever seen your image on a device, it reminds you why prints are still so popular today.
There are now more options than ever when it comes to paper selection, from consistently winning professional Kodak Luster paper, to fine art paper (Moab Entrada), which, of course, costs more but gives a sense of luxury, especially for those who are serious about their prints. There are also canvas prints and metallic prints, as well as a multitude of sizes from 8×10 all the way up to large 40×80!
Any option in your library can be simply turned on or off, depending on what you, as a creator, want to offer your potential customers. This gives you full control over how your style and personal brand is expressed and I personally like the flexibility of uploading different images and experimenting with what I offer to my audience. his fake.
Poor Time? Let the dark room do the work
Selling all the prints yourself and handling it from start to finish can be a time consuming and stressful experience, especially during the holiday season. There’s a lot to consider and it can be a learning curve for you to get things done, so you, as a creator, will make some money in your pocket after the sale. Darkroom actually manages everything, including printing, processing and customer support, even for international orders.
Finding time can often be a barrier for us to take the next step in our busy creative or work journey, and with all the logistics already in place, Darkroom provides gives you a form of passive income from your photography. All you, the creator, need to do is upload your work, bid and launch! The rest is handled by the Darkroom team.
Deals in store-wide sales
With the frenzy of Black Friday and Christmas sales approaching, it’s business wise to offer your customers a discount on your stunning work. Previously this was only possible through a creator-generated discount code, but with the new website launch, creators can now trigger a discount banner that will be displayed at the top of your gallery page , visible and redeemable to any customer who visits your store. That’s perfect for the fast approaching holiday season.
You can also set up your own discount codes to be offered at your own discretion. I often send those messages to people commenting on an Instagram post that loves my work, or use them as a way to get people to view my store and browse my work.
Creators can now download customer data from their previous sale, a huge game changer that will allow photographers to connect directly with their customer base and market to them in the future. It’s also a great opportunity to send customers an email thanking them, build that relationship, and get feedback directly from the source. It is a well known fact in the world of marketing and business that returning customers are more likely to repurchase if satisfied and also spend more! I personally have had many returning customers my darkroom shopusually buy two or more prints at once, so I can vouch for this theory.
Free account vs Plus
Darkroom.com has two types of membership, free and plus. The free membership comes equipped with the basic tools to start a gallery and sell your work, but if you want these extras to really enhance your storefront and give gives you more control, signing up for the extra membership is definitely worth it.
I started with the free version and in hindsight I would have made more money if I switched to the plus version, because the percentage taken from the total sales was much lower and I had The months sold quite a lot of prints. Darkroom offers all users a 14-day free trial of the plus option so you can see and see what best suits your needs. Whichever way you choose, the user experience is simple and seamless, it makes it possible for any artist to access the service, and that’s what we need more of at the moment!
Wait, there’s more
The minds behind this genius print shop service don’t just stop at these updates. Coming soon, there will be options for downloadable renders, signed prints and certificates, custom domains, and more!
If you want to learn more about the Darkroom co-founders, check out mine recent podcast interview with Theo and Anders for an in-depth look at how they started their business, why printing your work is such an integral part of being a photographer, and also to hear some pro tips on how to market well and sell more of your work these holidays .
What are you waiting for? Go create your store now!
