Motorcycle Sales figures in Australia
From January 1 to September 30, 2022
Sales of motorcycles FCAI
- Total revenue from the beginning of the year to 2022 – First 70,382
(In 2021, the first 3/4 is 86,329) Down 18.4% - Total road sales in early 2022 – the first 26,245
(In 2021, the first 3/4 is 26,119) Increase 0.5% - Total off-road vehicle sales from the beginning of 2022 – the first 28,923
(In 2021, the first 3/4 is 35,120) 17.6% decrease - Total scooter sales from the beginning of 2022 – the first 4049
(In 2021 the first 3/4 is 3410) Increase 18.7% - YTD First OHV / ATV / SSV Total Sales – 11,165
(In 2021, the first 3/4 is 21,590) 48.3% decrease
According to FCAI, a total of 70,382 motorcycles and OHVs were sold between January and September 2022.
This is down 18.4% year-on-year in 2021.
All Japanese brands are down markedly compared to the same period last year, however, there are still supply chain issues, along with freight issues. Both 2020 and 2021 are very good years for sales, so a drop is always possible.
Including sales in all areas, Honda is still ahead of Yamaha and Kawasaki. KTM is the 4th best selling brand in Australia after Polaris, Harley-Davidson, Husqvarna and then Suzuki.
Between them, Honda and Yamaha sold about 30,000 of the 70,382 units sold at retail in the first nine months of 2022.
Many brands are not included in the FCAI audit (see also explanatory note at the bottom of the page) and MCNews.com.au believes the true number could exceed 85,000 units if other brands were included. .
Off-road motorcycles accounted for 41.09% of total sales, equivalent to 28,923 units sold. This number is down 17.6% compared to 2021 figures. Honda has the largest market share of off-road vehicles before Yamaha and KTM.
Road motorcycles were the next most popular segment, recording 37.29% of sales with 26,245 units sold. This represents a 0.5% increase from the 2021 figures. Honda leads in road bike sales ahead of Yamaha and Harley-Davidson, but Kawasaki’s Ninja 400 is the best-selling personal model.
The OHV segment of the market fell 48.3%. This number reached a total of 11,165 apartments sold, accounting for 15.86% of the overall market. This decline is largely due to Government policy mandating operator protective equipment (OPD), which has led many manufacturers to stop supplying agricultural vehicles (ATVs). for the Australian market. Polaris leads Yamaha in this area according to FCAI data.
Scooters account for the smallest share of the market with 4,049 new units sold, accounting for 5.75% of total sales. However, this is an 18.7% increase from the 2021 figures. Honda is by far the top supplier of scooters included in the FCAI figures.
This is not the full picture
Unfortunately, these are the only figures we currently receive from our official sales audit. Historically, we’ve seen brand by brand and model through modeling gigs, but FCAI affiliated brands now keep their tags close to their chests and refuse to release detailed data, that’s why it’s too late you don’t see the regular detailed sales figures breakdown by model and model segment that we bring to you every quarter on MCNews.com.au. New Zealand has a transparent mechanism for publicly reporting monthly subscription data but it’s all a bit secretive here.
It should be noted that some brands are not represented in the official audited figures regarding motorcycle sales. The fact that they are careful to disclose their figures to the audit body and are part of FCAI seems to be the catalyst for FCAI brands which currently only release very limited data, which does not appear to be disclosing any information. market information for brands that do not conform to FCAI.
Urban Moto Imports brands such as Royal Enfield, Benelli, MV Agusta, Segway and Rieju are not included in the FCAI’s examination.
Likewise, names such as CFMOTO, Kymco, Sherco and Landboss, under the management of Mojo Motorcycles, are not included in the sales figures because these companies are not members of the Federal Chamber of Automotive Industry. .
With total sales of 70,382 quoted in the Australian market excluding sales from those brands, the real figure is likely to exceed 85,000.
