Cleanup doesn’t usually come to mind when you think of trend forecasting, but it should. The way we clean and organize our homes has evolved similarly to the design world, with a new focus on sustainability and natural elements. Stay up to date with innovative systems and thoughtful products that can greatly affect the way you live in your space and who better to take our cues of trends in cleaning and home organization more in 2022 Jeremiah Brent.
Interior designer best known for her streamlined, organic approach — and one of only two home TV designers power couple—Only his second debut limited edition collection Selected home accessories and eco-friendly cleaning products in partnership with Grove Collaborative. Appropriately titled “The Art of Ceremonies,” this line was inspired by rituals that help balance his own busy life. Brent’s thoughtful shipment is a dream for anyone who doesn’t want to sacrifice style in the name of a great wash soap. Whoever said the essentials of the house had to be basic had not met Brent.
It’s clear that Brent is behind a trend: combining mindfulness with the act of cleansing — an even easier blend with the scents of fresh eucalyptus, ceremonial Himalayan sea salt and sage, housewares. exquisite marble and sensual ceramic dishes that you really want to display. He even created a Ritual Arts Playlist—Yes, cleaning your house is now a vibe! We spoke with the sought-after designer about the top organizing trends of 2022, his favorite cleaning tricks, and the importance of creating rituals at home.
Lifestyle images by Grove Co.
Top in-house trends for 2022
For Brent, the act of organizing should be included on a daily basis — in an aesthetic way, of course.
Brent Top Organizational Habits To Develop This Year:
- I’ve always said this, but if it’s not quite functional or completely beautiful, get rid of it.
- Incorporate organization into your daily rituals and ceremonies. When it becomes part of your daily practice, your home will always be a tranquil environment.
- Integrate organizational elements inemuscle. Find beautiful wicker baskets for tissues or embrace the open shelving with chic pantry and utensils.
Jeremiah Brent cleanup hacker swears by
- Find a multi-use product that works for every area of your home. I love Grove Co. Cleaner Concentrate and Reusable Spray Bottle. All I had to do was add water to the cleaner concentrate and then work my way through every room in the house!
- Make cleaning practice something fun for the kids. Oskar and Poppy set and cleared their location settings every night at dinner and took responsibility. Again, the scent is huge for me. After cleansing, I always light incense or sage as a final layer of refreshment.
The “why” behind the partnership
I think it’s extremely important to think about what we invite into our homes. That is one of the reasons why I am an advocate for the Grove Company and its clean products. For this collection, I was inspired to create a line of products rooted in the “Critique of Art” for recovery from the holidays. Each piece is associated with opportunity and it is hoped that you will create your own daily rituals in your home while making it easier for you to live an environmentally conscious life.
About inspiration
Scent and space are an important part of my design process, so I spent many months working with Grove Co. to perfect scents for candles, incense and soaps. We have chosen both Himalayan Sea Salt & Sage as well as Eucalyptus & Cypress as the signature scents for this collection. For the look of the collection, we referenced materials and finishes commonly used in my design studio, like marble, smoked glass, and textured linens.
On his favorite product from the line
Every item in a house contributes to the overall design. That’s why I love Grove Co. X Jeremiah Brent Hydrating Hand Soap and Soap The Last Dish in our signature scents, Himalayan Sea Salt and Sage, combined with a reusable dispenser. We can take a household necessity and turn it into something beautiful. We put ours next to the kitchen sink on top Grove Co. X Jeremiah Brent Nested Marble Tray.
On how to incorporate mindfulness into your daily work
I love the idea that these products are what people will use to start and end their day. When something like a cleaning product smells so good and looks so high, your daily routine feels more like a ceremony than something on a to-do list. The scents in this collection transform any kitchen or bathroom into a space of calm and comfort, and I love that we were able to combine smell in this collection as well!
On the power of home rituals
I think the consistency of the rituals sets the mood and energy for the entire family, which then creates the mood and energy for our daily lives. I have a morning ceremony where I put on a playlist, light candles, and meditate — it helps me be more present with my family and work throughout the day.
