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Ineos Grenadier ute seeks to be a pickup like no other


Ineos automobile has just started shipping Its Grenadier wagon arrived in Australian hands after a few months of delay, but for many buyers it was the undisclosed (official) dual-cab that was of more interest.

Expected to appear in the next month or two and put it into mass production by the end of the year, Grenadier pickups often scout shaping up as a niche proposition in Australia’s booming small car market – which accounts for around a fifth of new car sales.

“The importance of it for the Australian market is huge… I think we also have something quite unique,” ​​Justin Hocevar, boss of Ineos Automotive Asia Pacific told us in this week, adding that more news about the car is “imminent”. .

The Grenadier ute will feature a glaring difference in style from mainstream dual cabs like the Toyota HiLux and Ford Ranger – not to mention heavier specs and a higher price tag – and will offer the ability to load and towing better than the similarly boxy Jeep Gladiator.

While it will be priced closer to many of the larger American pickups entering the market, all of which offer strong towing capabilities, the Grenadier should equip them with off-road capability – in terms of features. potential angle of attack, coupling, etc.

If anything the dual-cab Grenadier cab ute conceives as a more modern and refined competitor to Toyota Landcruiser 70 Dual Cab series – an agricultural vehicle, but still one that provided heavyweight capabilities and then dominated the Australian countryside.

“We don’t have a legacy to their story, but we certainly made a big investment in high-quality equipment and I think people were really drawn to that,” Hocevar said. In a coincidental moment, Toyota had to pause LC70 orders due to low production rates.

“So I like to think that we almost lived in the middle of Thailand [sourced] and the big American stuff right now, and there’s not much choice in the space that we plan to occupy. The network has been amazingly beefed up and is ready for this vehicle, especially all those in the area.”

“We have a very high order volume in Australia, [but] we still have a very large number of reservations,” added Mr Hocevar, referring to those who appeared to have put down a deposit on the Grenadier when the wagon went on sale – an undisclosed vehicle instead.

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“These are the people who put that $800 reservation fee in October 2021, there’s a huge number of those people… who left that money there with us for a couple of years almost became the first cab. ranked first when it comes to dual cockpits.”

“It’s a really strong sign to us that there are some people interested in this car.”

Obviously we don’t know exactly how much the Grenadier ute will cost, but given the context, the scooter starts at $98,000 for the base model with no options – meaning it will likely be a six-figure vehicle after on-road costs are taken into account. IN.

Expect the Grenadier pickup truck to share most of the same specs as the Grenadier carriage – engine, axles, front half panels, interior – but also offer a longer wheelbase and higher payload. compared to the 932kg maximum in the vehicle’s inventory.

The Grenadier wagon – ute is a derivative of the same platform – offering a diesel inline six (183kW and 550Nm) and a petrol engine (210kW and 450Nm) supplied by BMW, mated to a transmission. 8-speed automatic and 4×4 with low engine. limit.

It has Carraro girder axles at both ends suspended by five-link Eibach coils, a boxy ladder-frame, fixed 4×4 with Tremec gearshift, three differential locks, total vehicle weight of 3550kg. and 3500kg towing capacity.

Background

Australia is one of the main global markets for the rugged Grenadier, seen by some as the spiritual successor to the original. Land Rover Defender.

Grenadier is the brainchild of Sir Jim Ratcliffe, a billionaire British engineer and chairman of multinational petrochemical giant Ineos. No expenses were saved for his passion project.

The official story says Ratcliffe was hanging out in London’s Grenadier pub in 2017, complaining about Land Rover’s decision to kill off the old Defender and replace it with a more modern and luxurious new SUV when he decided to put this car to life.

Ineos Automotive Australia will operate in a factory rather than as an independent distributor. The company has about 30 brand stores in Australia selling through the fixed-price agency modelincludes five in capital cities and 25 in regional centers, reflecting Grenadier’s target audience.

Manufacturing Grenadiers built in a former Mercedes-Benz factory in Hambach, France, purchased by Ineos. Since 2019, the plant has received AU$770 million worth of upgrades, funded by both Mercedes-Benz and Ineos.

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