Breeders’ Cup today announced multi-year agreements with ITV, Sky Sports Racing and Racing TV to continue broadcasting the Breeders’ Cup World Championship live in the UK and Ireland. The networks will provide live broadcast and digital television coverage of the World Championships.
“The Breeders’ Cup World Championship is a premier international event and we are delighted that fans in the UK and Ireland will once again be able to watch the horses, jockeys and coaches. The best talent in the world competes over two days of championship racing,” said Breeders’ Cup President and CEO Drew Fleming. “ITV, Sky Sports Racing and Racing TV have been great partners and we are delighted to renew the agreements to provide world-class coverage of the Breeders’ Cup to fans in the UK. England and Ireland.”
Breeders’ Cup will continue to have an unprecedented response through ITV — the largest commercial television network in the UK and home to land horse racing. As part of a multi-year agreement, ITV will provide world-class coverage of the two-day World Championship, broadcasting all 14 races of the Championship live across channels. ITV, including ITV, ITV3 and ITV4. Broadcast time will be announced later.
ITV will also work alongside Breeders’ Cups to host a consumer competition in which the winners will receive a trip of a lifetime for two to the World Championships, including high tickets. grants and access to Breeders’ Cup, airline tickets, hotel rooms and transportation.
“Following the success of last year’s event, ITV is delighted to once again bring the Breeders’ Cup to UK terrestrial audiences,” said Niall Sloane, Sporting Director, ITV. “It’s a great culmination for the flat season and a truly global event.”
Sky Sports Racing will continue its longstanding partnership with Breeders’ Cup and provide live information on all 14 Breeders’ Cup World Championship races. Sky Sports will use the world famous feed produced by NBC Sports during its coverage, supplemented by on-site Sky Sports Racing talent at the venue for interviews and press coverage. fox.
Along with the live TV broadcast, extensive digital coverage and promotion of the Breeders’ Cup World Championship will be available on attheres.com—The UK and Ireland’s largest racing site — and over skysports.com network.
Sky Sports Racing CEO Matt Imi said: “We are delighted to renew once again our longstanding partnership with Breeders’ Cup Ltd. “Sky Sports Racing is the home of US racing in the UK and Ireland, and on our digital channels we look forward to building on last year’s NTRA Eclipse Award-winning Breeders’ Cup content. “
Racing TV, which broadcasts 90% of all Classification and Group races in the UK and Ireland, has expanded broadcasting rights to the Breeders’ Cup World Championship. Racing TV has also committed to a full, creative marketing plan to support coverage of the event across broadcast and digital platforms on racingtv.com and social media, with more than 500,000 followers.
Martin Stevenson, CEO of Racecourse Media Group, Racing TV’s parent company, said: “We are delighted to be partnering again with Drew and his team on the production and presentation of the programmes. live, first class broadcast of Breeders’ Cup and 11 of 16 Breeders ‘Cup “Win and You’re in” UK and Ireland challenge races will be broadcast live on Racing TV. Looking forward to telling Breeders’ Cup stories from these races, in addition to relaying all the latest news, commentary and features, through bright TV, digital and marketing channels. our creation and attraction, during the construction of Keeneland in November.”
Limited raffle tickets for the Breeders’ Cup 2022 World Championship at Keeneland Racecourse in Lexington, Ky. Still available. Welcome to visit BreedersCup.com/tickets for more information.
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