Apple is facing a shortage of up to 20 million iPhone 14 Pro units due to the ongoing COVID blockade in China.
Apple faces a massive shortage of iPhone 14 Pro ahead of the upcoming holiday season. Compared to initial expectations, Apple is said to be short of 15 million to 20 million iPhone 14 Pro series. The iPhone 14 Pro and iPhone 14 Pro Max have been in great demand since their launch, and Apple has struggled to keep up with demand. The recent COVID lockdown in Zhengzhou city coupled with worker protests have made the situation worse.
Based on recent data from renowned analyst Ming-Chi Kuo, it is said that Apple currently only expected to ship 70-75 million units of iPhone 14 Pro and iPhone 14 Pro Max. This is a considerably huge number compared to the original assumption of 6 million. While Foxconn unable to meet demand for iPhone 14 Pro models, Kuo said that Pegatron and Luxshare ICT, Who also produces iPhones for Apple, will receive 10% of iPhone 14 and 14 Pro orders, respectively. This is supposed to help address the shortage but the effects will be observed until the end of December.
iPhone 14 Pro is in great stock!
The shortage will also worsen Apple’s Q4 2022 revenue. iPhone 14 Pro and iPhone 14 Pro Max have exorbitant prices, and the reduction in shipping units will affect overall revenue.
Furthermore, with the economic downturn expected to hit us hard, Kuo said that demand for iPhone 14 Pro models is likely to drop, as not many people want to buy an ultra-expensive iPhone when they don’t. economic instability.
As of now, iPhone 14 Pro and iPhone 14 Pro Max are out of stock in the US, while other markets are also seeing shortages. The iPhone 14 Pro in India starts at Rs. 139,900 for the base 128GB variant, while the iPhone 14 Pro Max costs an extra Rs. 10000. Pro variants have a new 4nm A16 Bionic chip, 48MP primary rear camera sensor, new Dynamic Island, and a new Always-On Display feature.
