Tech

A macro and micro look at how mobile IoT can empower Indian consumers


As India continues its rapid digital transformation, the Internet of Things (IoT) has not only emerged as a game changer for a number of industries but also has the potential to change the lifestyles of consumers. The world already uses more than 7 billion IoT devices, this number is expected to reach 22 billion by 2025.

In this expanding IoT ecosystem, mobile IoT has gained significant traction, opening up a world of possibilities for Indian consumers. With the ability to connect and control devices using mobile networks, mobile IoT is revolutionizing sectors such as healthcare, agriculture, transportation, and smart homes.

According to a recent analysis by Frost & Sullivan, reasons such as strong connectivity and coverage are on the rise. Internet penetration, smart app adoption craze, new business models and government initiatives like smart city project, India’s IoT market is growing and expected to reach 9 .28 billion USD in 2025 from 4.98 billion USD in 2020. changes in business behavior and focus on automation are the market drivers.

Global players are eyeing the Indian IoT pie. For example, tech giants like Cisco, IBM, and Bosch have demonstrated their presence as IoT experts in healthcare. Cavli Wireless, a California-based mobile IoT module manufacturer, recently raised US$10 million in funding to strengthen their position in the global IoT market and increase strengthen Cavli’s manufacturing base in India.

As a technology, IoT has the potential to completely upgrade end-users’ lifestyles by transforming consumer electronics devices as we know them. Consider a day in life by Meera, a modern woman embracing IoT.

A day in the life of an IoT user

Like sun rise, of Meera smart home greet her with a light alarm triggered by her IoT-enabled smartwatch. Smart home systems read natural sunlight to adjust room lighting and curtains. With voice commands to her smart assistant, Meera starts her day with her favorite morning playlist while learning about weather forecast for the day.

In the kitchen, the smart coffee maker brews a fresh cup of coffee while her IoT-enabled refrigerator automatically orders groceries when they’re low on stock. Her smart recipes app suggests healthy breakfast options based on her dietary preferences and ingredient availability. The IoT-powered nutrition tracker provides real-time data on her calories and suggests personalized dietary recommendations.

Commuting to work, Meera uses her smartphone to book a ride through a ride-sharing app that uses IoT for efficient route planning and real-time tracking. The app also ensures her safety by sharing vehicle details and estimated arrival time with her trusted contacts. Her commute is further enhanced by intelligent traffic management systems that leverage IoT to optimize traffic flow and reduce congestion.

Meera’s office uses IoT-enabled sensors to regulate lighting and temperature, a smart meeting room booking system ensures efficient use of resources, while smart occupancy sensors save energy. energy by automatically adjusting lighting and air conditioning based on occupancy.

As more and more goes by, IoT-powered video calling platforms allow her to have virtual live chats with her loved ones, while IoT-powered home security systems provide peace of mind. with real-time alerts and remote monitoring capabilities. She can even monitor her home security camera and door lock control.

To maintain her fitness goals, Meera relies on wearable IoT devices and fitness application to track her daily activity, heart rate, and sleep patterns, and guide her through workouts.

With such conveniences in the future, it won’t be too difficult to sell IoT to the end consumer.

Mobile IoT in India on a Macro Level

Mobile IoT is revolutionizing the lives of Indian consumers, providing them with a range of smart and connected solutions. From farms to healthcare, smart homes to transportation, mobile IoT is empowering individuals as well as businesses. Here are some areas that are slowly leveraging the power of mobile IoT.

Connecting India’s Farms

Mobile IoT is playing a vital role in upping India’s farming game. In February, the government of Jammu and Kashmir approved Rs. Project ‘Sensor-based Smart Agriculture’ worth 30.40 crore.

In March, PepsiCo, together with Cropin, introduced a ‘smart crop model’ for potato crops in India.

These IoT-based projects, implemented in collaboration with government agencies and private businesses, aim to provide real-time monitoring and control of agricultural processes. Farmers can leverage IoT-enabled mobile devices to collect soil moisture, temperature, humidity, and crop health data, which can help optimize irrigation, control pest control and fertilizing, which improves crop yields and reduces resource waste.

revolutionize healthcare

Mobile IoT is also going far in the healthcare industry by enhancing patient care and monitoring. In India, companies like Aeris Communications, which recently acquired Ericsson’s IoT accelerator, are using mobile IoT technology to create remote patient monitoring systems. With these, doctors can monitor a patient’s vital signs, such as heart rate, blood pressure and sugar levels in real time. By enabling continuous and proactive healthcare management, mobile IoT devices are changing the way healthcare is delivered, focusing on rural and remote areas of the country.

Smart home for a smarter lifestyle

Homes in India are getting smarter and mobile IoT is at the heart of this revolution. Companies like Jio and Airtel have introduced mobile IoT platforms that allow consumers to connect and control various smart devices in their homes. For instance, Jio is likely to launch an Air Fiber by Diwali service, which is expected to boost Jio’s connected home strategy.

From remotely managing home security systems and controlling home appliances to monitoring energy consumption and optimizing resource usage, mobile IoT has provided incentives that make people feel better. Indian consumers must be weak.

change means of transport

India’s transportation industry is witnessing a change through the adoption of mobile IoT solutions. One notable project is integrating IoT-enabled GPS trackers in public transport systems, which Airtel launched last October.

This technology will allow passengers to track the real-time location of buses and trains, minimizing wait times and improving overall efficiency. In addition, mobile IoT-based fleet management systems are helping logistics companies optimize routes, track fuel consumption and improve vehicle maintenance, thereby reducing costs. costs and carbon emissions.

Future possibilities

The potential of mobile IoT in India is huge and holds promise for even more exciting developments in the future. With the rollout of 5G networks, the capabilities of mobile IoT are expected to be further expanded. Smart cities, smart infrastructure and connected cars are just some of the areas where mobile IoT is poised to make a significant impact, changing the way Indian consumers interact with their surroundings. around.

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