Taylor Swift is known for her music and cultural influence, but it turns out she’s also a fan of Olympus cameras.
Swift has a history with Olympus cameras, dating back to at least 2016, when she was photographed using the first E-M1. During a 2022 appearance on The Tonight Show, Fallon mentioned that she uses a “really cool camera.” The camera in question is the OM-D E-M10, a sleek black and silver mirrorless camera that combines a vintage look with digital technology. According to Elite Daily, Swift often uses the “Vintage Art Filter 1” on her photos.
The Olympus E-M10 Mark IV It packs a lot into a compact body. One of its standout features is its range of in-camera art filters, which Swift is said to use frequently. The filters give photos a vintage, film-like feel without the need for post-processing. The camera has a 20MP sensor, in-body image stabilization, and a fast autofocus system, making it ideal for shooting in a variety of conditions. Its lightweight design makes it easy to carry around, which is probably why Swift finds it perfect for capturing moments on the go. While we don’t know all the specifics of her shooting habits, it’s clear that she’s been intentional with her choice of camera, sticking with the Olympus line for years.
Interestingly, Swift’s relationship with Olympus remains fairly low-key, despite her immense influence. Which begs the question: why hasn’t Olympus capitalized on this? Olympus CameraThe OM-D series in particular is known for being user-friendly yet powerful, making it a solid choice for both casual users and more experienced photographers. Swift’s preference shows that even those with resources like her value a camera that delivers quality without being overly complicated.
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