Zara’s Black Friday sale has arrived! But first, let me tell you a little story…
A few years ago, Zara, quite unexpectedly, entered into the realm of the big Black Friday sale for the first time after staunchly avoiding it. Unlike many retailers that continue to do Black Friday for a fortnight, Zara’s sale was quite abruptly called Friday 23, and it offered 20% off selected items. It set a precedent that we had, up until that point, thought was impossible. This is a retailer that reluctantly goes into sale even at the most traditional times of the year, so it was weird and exciting that it took part in the Black Friday and Cyber Monday parade.
Since then, Black Friday and Cyber Monday have become a far greater presence in the world of discounting and peak retail moments. And yes, although the occasion normally marks the moment your inbox is flooded with offers of half-price paddle boards, clothes steamers or air fryers, it is quite a good time to consider investment purchases of the wardrobe variety.
Tonight, Zara’s Black Friday sale began at 10pm on the app, and 11pm on-site, and it’s offering an astonishing 40% off selected items. Yes, you read right—40%!
So what’s the deal with Zara Black Friday 2023? Here’s everything we know so far.
