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Sony launches a7R Mark VU


After Our recent review of Sony’s flagship Alpha 1 camerait’s the perfect time to release the latest in the high-resolution a7-megapixel lineup — Alpha 7R Mark DRAW. Interestingly, however, megapixels are not the headline (it’s the back-illuminated 61MP Exmor R CMOS sensor found in the A7R IV) but autofocus instead. The A7R V features a brand new “deep learning” AI focusing system called Real-Time Recognition, powered by the new Bionz XR processor.

According to Sony, the new processor also enables the camera to resolve more detail and truer colors, provides 8 stops of compensation through an improved 5-axis in-body image stabilization system, and offers enhanced features. 10 fps bursts (like the Mark IV) for up to 583 compressed RAW files, 547 uncompressed RAW files, or 1,000+ JPEGs. (Note that the camera’s maximum flash sync speed is 1/250 second, not 1/400 second like Alpha 1.) The camera has a dynamic range of 15 stops and a dynamic range from ISO 100 to 32,000, with expandable to ISO 102,400 for still images.

On the video front, while the a7R V is nearly identical to the a1 – the new model offers 8K/24p recording as well as 4K/60p – both have a 1.24x crop. The A7R V only records from the full sensor width at 4K/30p, albeit in 10-bit 4:2:2 quality. Like other Alpha cameras, the S-Log3, S-Cinetone and HLG are also supported. provided. The camera can output 16-bit RAW video via HDMI for recording as ProRes RAW using Atomos Ninja V/V+.

To round things off, the a7R V features two CFexpress Type-A slots, achieves a 9.44 million-dot OLED EVF with the 0.9x magnification found in the Alpha 1, and boasts a network-enabled USB-C port. fast and charge PD. There’s also a full-size HDMI port.

Delivery in December from retailers like BackscatterThe Sony a7R V will have an MSRP of $3,900 (body only).


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PRESS PRESS

Sony Electronics’ new Alpha 7R V camera offers a new high-resolution imaging experience with AI-based autofocus

New Artificial Intelligence (AI) processor with 61 MP high-resolution image sensor and BIONZ XR™ processing engine combined to deliver the best image quality for an Alpha Body

SAN DIEGO, October 26, 2022 / PRNewswire / – Sony Electronics Inc. announced the Alpha 7R V (model ILCE-7RM5) as the latest R-series camera in the acclaimed Alpha line of mirrorless interchangeable-lens cameras. The Alpha 7R V combines Sony’s highest resolution image sensor in an Alpha camera with a new AI (artificial intelligence) processing unit dedicated to AI-based image recognition – a first in any Alpha camera – as well as the powerful BIONZ XR™ image processing engine – the first in the “R” full-frame lineup. The combination of these high-resolution sensors and processors creates new breakthroughs in object recognition and capture for both stills and video capture.

Sony Alpha 7R full-frame interchangeable-lens camera

Sony Electronics’ new Alpha 7R V camera offers a new high-resolution imaging experience with AI-based autofocus New Alpha 7R V camera offers 61.0MP still images with image stabilization the most efficient 8-step imaging ever offered in any Sony Alpha camera, as well as fine-tuned 8K movie recording, a new 4-axis vari-angle LCD monitor, high-speed communication functions, operability high level and smooth workflow integration. Sony’s latest camera is ideal for professionals who need a first-class high-resolution imaging tool.

“The latest addition to our Alpha 7R product line is the perfect example of our continued efforts to develop industry-leading imaging technology,” said Yang Cheng, Vice President, Solutions images, Sony Electronics Inc. “We are excited to introduce the all-new Alpha 7R V with high resolution and incredibly advanced AI integration that delivers next-generation autofocus performance. We are excited to see what our community creates with the new Alpha 7R V”

Improved AF accuracy based on newly developed AI Processor

The Alpha 7R V features next-generation AF Real-time Recognition AF, with enhanced accuracy and broader subject recognition thanks to its AI (artificial intelligence) processing unit. ) with deep learning capabilities. State-of-the-art AI processing uses detailed information about the human shape and generates estimates to dramatically improve recognition accuracy beyond systems that only detect faces and eyes and take advantage of its full potential. its. Real-time recognition autofocus, using AI subject recognition, has been developed to include several types of subjects, including animals, vehicles, and insects. The Alpha 7R V also includes continuous shooting at up to 10 fps with AF/AE tracking.

In addition to cutting-edge AI technology, the Alpha 7R V includes enhancements to many beloved features from other cameras in Sony’s Alpha series, now included in Sony’s 7R series for the first time:

Enduring real-time tracking

Faster and more accurate wide-area, high-density AF system Silent, shake-free shooting at up to 7 fps Continuously capture up to 583 high-speed compressed RAW images.

The Alpha 7R V also includes high-resolution assist focus features including full-time DMFx (direct manual focus) and bracketing, a much-requested capability that allows images to be in focus. images stacked on top of each other.

Outstanding resolution known for Sony’s Alpha 7R series

The Alpha 7R V is engineered to deliver outstanding detail thanks to the latest BIONZ XR™ image processor and 35mm back-illuminated Exmor R™ CMOS image sensor with approximately 61.0 effective megapixels. The latest BIONZ XR image processing engine ensures that the resolution potential of the camera’s sensor is fully utilized to deliver the highest resolution at low sensitivities in the Alpha series to date. This allows sensitivity settings from ISO 100 to ISO 32000xii for both stills and movies as well as a wide dynamic range of 15 stops for stills.

The Alpha 7R V’s entire image stabilization system has been updated with high-precision image stabilization, an advanced gyro sensor, and image-optimized image stabilization algorithms. stills and video. In addition to the 8-step compensation effect for stills, a new stabilization algorithm provides precise detection and control right down to the single pixel level, taking full advantage of the sensor’s 61.0-megapixel resolution potential. to highlight the finest object details. Sony’s latest camera also offers an upgraded Pixel Shift Multi Shooting feature, which takes advantage of precise in-body image stabilization control that captures multiple pixel-shifted images that are then stitched together using computer to achieve high resolution in an image. By using the latest version of the Imaging Edge Desktop™ Ver.3.5 desktop application, it is possible to achieve small pixel-level movements, such as a change in the position of an object or a leaf on a tree, which can be achieved. automatically detect and correct for optimized synthesis. 16-image composites with approximately 240.8 million pixels (19,008 x 12,672 pixels) xv can be generated from the data equivalent to approximately 963.2 million pixels. The Alpha 7R V also supports precise and flexible external flash control for added creative versatility. In addition, in difficult lighting conditions, the Alpha 7R V effectively suppresses flicker from artificial light for stills and video.

Additional features that bring flexibility to still photography include:

  • Added lossless RAW image compression and selectable RAW image size and quality
  • Significantly expanded focus and exposure capabilities
  • Creative Look settings for in-camera stills and video
  • High quality HEIF images with high compression efficiency
  • Wide light range for viewing on big screens.

Cinematic video capabilities

In addition to its incredible stills, the Alpha 7R V also offers advanced video capture. Sony’s latest camera offers 8K 24/25p video, 4K video peripherally sampled from 6.2K without binning, highly efficient MPEG-H HEVC/H.265 codec, all internal recording, recording 10-bit 4:2:2 and more for high image quality and flexible editing. It also includes improved subject recognition to deliver unmatched real-time tracking reliability, breathing compensation, and the ability to use camera metadata for post-processing and image stabilization. enhanced in-body image. In addition to in-body Active modexviii image stabilization for smoother shooting on the go, the Alpha 7R V is compatible with select lenses including built-in image stabilization for stable framing. more steady and smoother footage.

Performance and reliability

The Alpha 7R V combines outstanding reliability for professional needs in both stills and video with a compact, lightweight design. The Alpha 7R V includes a new 4-axis vari-angle LCD monitor that combines the convenience of a conventional tilting monitor with the versatility of vari-angle opening and an electronic viewfinder with 9.44 million dots. image. The Alpha 7R V also includes two CFexpress Type A/SDXC compatible media slots and an all-new menu system with touch control and a host of customizable functions.

The Alpha 7R V also allows professionals to optimize their workflow with updated connectivity for improved support. Data can be transferred at high speed via Wi-Fi (802.11ac) 2×2 MIMO or a wired 10Gbps SuperSpeed ​​USB connection via the USB-C® port. In addition to enabling efficient remote shooting as well as still file and movie file transfers, new USB streaming features support UVC/UAC, allowing direct transmission from the camera even at 4K (QFHD) resolution. accompanied by sound.

Based on feedback from experts, the Alpha 7R V includes improved heat dissipation to extend recording time, an upgraded dust and moisture resistant design, a durable magnesium alloy chassis, and other enhancements. for maximum reliability in challenging work environments.

The Alpha 7R V is also compatible with the new PCK-LG3 Screen Protector, which maintains touch sensitivity while protecting the LCD from smudges and fingerprints.

Designed for professionals with sustainability in mind

Measures have been taken to reduce the environmental impact of this product at various stages of its life cycle: from product development through the supply chain, to production and packaging. Sony aims to inspire through efficient use of energy and resources. Recycled plastic including SORPLAS™ has been partially used for the camera body. In addition, production takes place in a facility that uses renewable energy.

Sony is working towards the use of plastic-free packaging materials to provide shock and impact protection. Non-woven fabrics of plant origin are used as product bags. All of these considerations help to minimize the impact on the environment.

Pricing and Availability

The new Alpha 7R V will start shipping in December and cost around $3,900 USD and $5,300 CAD. It will be sold at many authorized Sony dealers throughout North America.

New content will also be posted directly at the Sony Photo Gallery. For detailed product information, please visit:

(WE) – Alpha 7R DRAW (SHIFT) – Alpha 7R DRAW

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