Shop 11 stylish, editor-approved H&M pieces for summer

Looking at products (and product data) all day, every day can teach you things about consumer behavior. I joke that I’m a psychic about what people will want to buy, but in truth, I know that these are all educated guesses based on years of research and analysis (and maybe a little skill and good taste, too). And it’s been incredibly helpful, especially when I’ve been tasked with predicting which products from a new sale will sell out first, allowing me to 1.) add products to Mine wardrobe that procrastinators are late to success and 2.) share the wealth with those who also crave the feeling of victory when finding a great deal while shopping.

Sharing wealth is what motivated me to write this story, which is about 11 H&M items I discovered this week that I knew were a hit. My editorial senses were tingling while the voice in my head responsible for my overflowing wardrobe screamed, “Buy them! They won’t last long!” Of course, I can’t act on every shopping whim—then I’ll Actually There’s no room in my apartment—but I figured if I can’t buy them, you all should. Below, check out 11 fussy I’m sure H&M’s items will be popular and sell out in August, from the brand-new mesh loafers that look exactly like The Row’s glove version to the easy-to-wear linen pants that you can wear over and over again from now until fall. Enjoy.

11 best products at H&M:

Shop more H&M “Can’t Miss” items: