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FACT: New car sales in March 2023 drop due to prolonged shortages


The Utes took all three spots on the podium in March 2023, and the top 10 list is all light commercial vehicles or SUVs, not traditional hatchbacks and sedans.

The Toyota HiLux, Ford Ranger and Isuzu D-Max were the most popular new models last month, surpassing the Mitsubishi Outlander and Tesla Model Y in fourth and fifth places.

At a higher level, new car deliveries in Australia fell 3.9 per cent year-on-year to 92,251 units, due to ongoing supply issues.

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This is the second-lowest sales figure for March in the past 10 years, with only March 2020 disruption due to COVID bringing lower total sales.

However, sales in the first quarter of 2023 were still higher than last year, at 269,002 deliveries (2.5% higher than Q1 2022).

Year March only January-March
2023 97.251 269,002
2022 101.233 262.436
2021 100.005 263,648
2020 81,690 233.361
2019 99,442 268.538
2018 106,988 291,538
2017 105,410 279,345
2016 104,512 285,328
2015 105.054 277,594
2014 97,267 266,370

Federal Chamber of Automotive Industry chief executive Tony Weber said: “March was a solid month for new auto sales due to supply constraints that automakers are facing. both domestically and internationally.

These supply constraints are no longer only due to a lack of semiconductor chips in overseas factories, but also due to Current crisis in some Australian portsare fighting through biosecurity related bottlenecks.

“Year-to-date sales are up 2.5%, which is a better indicator of fundamental market strength,” said Mr. Weber.

Sales of battery electric vehicles were up 19.5% in March 2022, with plug-in hybrid vehicles (PHEVs) up 33.3%.

Brand

Market leader Toyota has been hit with a shock as it continues to face supply shortages, with March sales falling 39.4% month-on-month in 2022. As a result, its market share carrier dropped to just 13.6%, compared with an average of over 20%.

Key models affected include the Camry (down 40%), Corolla (down 48%), HiAce (down 50%), Kluger and Prado (down 59%), RAV4 (61% off) and Yaris Cross (down 46.3%). Even HiLux is down 29% in 4×4.

The number two Mazda brand also fell, in this case by 26.7% to 8243 sales, with CX-5 sales falling by nearly 50% causing the most damage.

Ford took third place on the chart with sales of 6485 units and a growth of 52.8%, although it is also worth pointing out that about 85% of the vehicles delivered were either Rangers or Everests.

Among the top 5 are Kia (up 5.8%) and Mitsubishi (down 34.9%). Completing the top 10 were Hyundai (down 17.6%), Isuzu Ute (up 37.1%), MG (up 1.1% on steady growth), Subaru (up 69%) and Tesla (up 1.1%). 19%). ).

Smaller volume brands that outperform the market and show good growth include, in alphabetical order:

Audi (up 49.4%), BMW (up 56.7%), Chevrolet (up 32.5%), GWM/Haval (up 268%), LDV (up 40.9%), Lexus (up 32, 5%, Mini (up 164.2%), Polestar (up 84.3%), Ram Trucks (up 46.8%), SsangYong (up 147%) and Volkswagen (up 22.7%).

Brands falling behind include Alfa Romeo (down 32.8%), Jeep (24.2%), Porsche (41.8%), Renault (20.1%), Skoda (down 10.11) %) and Suzuki (25.1 percent down).

Trademark The sale Change
Toyota 13.223 Down 39.4%
Mazda 8243 26.7% off
Ford 6485 Up 52.8%
that 6403 5.8% increase
Mitsubishi 5863 34.9% off
hyundai 5369 17.6% off
isuzu 4534 37.1% increase
MG 4007 1.1% increase
subaru 3852 Up 69.0%
Tesla 3578 19.0% off
volkswagen 3476 Up 22.7%
NISSAN 3404 Up 7.4%
GWM 3338 268.0% increase
BMW car 2858 Up 56.7%
Mercedes-Benz 2774 0.5% increase
LDV 1954 Up 40.9%
audio 1770 Up 49.4%
Honda’s motobike 1608 Up 6.6%
suzuki 1518 25.1% off
Lexus 1133 32.5% increase
BYD 1061 do not apply
Volvo car 1017 2.5% off
renault 705 20.1% off
Beat 681 46.8% increase
Landrover 677 6.7% off
Skoda 644 10.1% off
SsangYong 536 Up 147.0%
Jeep car 519 24.2% off
small 457 Up 164.2 %
Cupra 449 do not apply
porsche 425 41.8% off
chevrolet 224 32.5% increase
The North Star 212 Up 84.3%
peugeot 199 Up 13.7%
fiat 184 Up 13.6%
so bright 69 15.0% increase
Jaguar 55 50.5% off
Alfa Romeo 41 32.8% off
maserati 35 40.7% off
Citroen 23 32.4% off
Aston Martin 22 120.0% increase
Ferrari 16 20.0% off
Bentley twelfth 50.0% off
McLaren 6 50.0% increase
Rolls royce car 4 20.0% off
lotus flower 3 83.3% off
lamborghini first 87.5% off

model

A look at the top 25 nameplates shows work and lifestyle dominance, taking the top three and six spots on the overall list. There are also eight midsize SUVs in the top 25.

More interestingly, there are only four vehicles classified as neither SUV nor ute, of which the best-selling among them is the Tesla Model 3, ahead of the Hyundai i30, MG 3 and Toyota Corolla.

  1. Toyota Hilux: 4583
  2. Ford Ranger: 4508
  3. Isuzu D-Max: 2789
  4. Mitsubishi Outlander: 2169
  5. Tesla Model Y: 1938
  6. Mazda CX-5: 1917
  7. Subaru Forester: 1881
  8. MGZS: 1844
  9. TOYOTA RAV4: 1778
  10. Isuzu MU-X: 1745
  11. Tesla Model 3: 1640
  12. Mitsubishi Triton: 1568
  13. hyundai i30: 1518
  14. Grade 3: 1427
  15. Mazda BT-50: 1361
  16. Mazda CX-30: 1.337
  17. Hyundai Tucson: 1322
  18. Honda CR-VA: 1176
  19. GWM says: 1143
  20. Kia sorento: 1077
  21. BYD Atto 3: 1061
  22. Kia Seltos: 1058
  23. Outback Subaru: 1054
  24. Mazda CX-3: 1002
  25. Toyota Corolla: 996

segment

  • Micro car: Kia Picanto (624), Fiat 500 (79)
  • Light vehicles under $30,000: MG 3 (1427), Suzuki Swift (617), Kia Rio (451)
  • Light vehicles over $30,000: Mini (137), Audi A1 (36), Skoda Fabia (22)
  • Small cars under $40,000: Hyundai i30 (1518), Toyota Corolla (96), Mazda 3 (973)
  • Small cars over $40,000: BMW 1 Series (356), Mercedes-Benz A-Class (346), Audi A3 (244)
  • Average car under $60,000: Toyota Camry (548), Mazda 6 (156), Skoda Octavia (118)
  • Average car over 60,000 USD: Tesla Model 3 (1640), BMW 3 Series (238), Mercedes-Benz C-Class (232)
  • Large vehicles under $70,000: Kia Stinger (293), Skoda Superb (15), Citroen C5 X (6)
  • Large vehicles over $70,000: Mercedes-Benz EQE (57), Porsche Taycan (47), Audi e-tron GT and Mercedes-Benz E-Class (42)
  • on big car: BMW 7 Series and i7 (17), Mercedes-Benz S-Class (9), BMW 8 Series GC (8)
  • Human motivation: Kia Carnival (873), Hyundai Staria (96), Volkswagen Multivan (79)
  • Sports car under $80,000: Ford Mustang (253), Subaru BRZ (192), BMW 2 Series (68)
  • Sports car over 80,000 USD: Mercedes-Benz C-Class (84), BMW 4 Series (64), Chevrolet Corvette (25)
  • Sports car over 200,000 USD: Porsche 911 (26), Ferrari Series (12), Aston Martin two-door (12)
  • Light SUVs: Mazda CX-3 (1002), Volkswagen T-Cross (580), Kia Stonic (539)
  • Small SUVs under $45,000: MG ZS (1844), Mazda CX-30 (1337), Kia Seltos (1058)
  • Small SUVs over $45,000: Volvo XC40 (606), Audi Q3 (387), Mercedes-Benz GLA (292)
  • Midsize SUV under $60,000: Mitsubishi Outlander (2169), Mazda CX-5 (1917), Subaru Forester (1881)
  • Midsize SUV over $60,000: Tesla Model Y (1938), Audi Q5 (645), Lexus NX (573)
  • Large SUVs under $70,000: Isuzu MU-X (1745), Kia Sorento (1077), Subaru Outback (1054)
  • Large SUVs over $70,000: BMW X5 (550), Land Rover Defender (270), Range Rover Sport (225)
  • Large SUV around 120,000 USD: Toyota LandCruiser (767), Nissan Patrol (590), Land Rover Discovery (9)
  • Large SUVs over $120,000: BMW X7 (148), Lexus LX (64), Mercedes-Benz GLS (62)
  • Light Truck: Volkswagen Caddy (46), Peugeot Partner (30), Renault Kangoo (4)
  • Average truck: Toyota HiAce (405), LDV G10 (343), Ford Transit Custom (301)
  • Big truck: LDV Deliver 9 (359), Mercedes-Benz Sprinter (263), Volkswagen Crafter (160)
  • Light bus: Toyota HiAce (162), Toyota Coaster (34), LDV Deliver 9 (9)
  • 4 × 2 Usage: Toyota HiLux (1103), Ford Ranger (631), Isuzu D-Max (487)
  • 4 × 4 Usage: Ford Ranger (3877), Toyota HiLux (3480), Isuzu D-Max (2302)

Other terms

Sales by region

  • New South Wales: 30,256, down 6.1 percent
  • Victoria: 24,107, down 11.2 percent
  • Queensland: 22,244, up 4.9%
  • Western Australia: 10,129, up 1.1%
  • South Australia: 6543, up 2.6%
  • tasmania: 1620, down 8.4%
  • Australian Capital Territory: 1576, up 1.0 percent
  • Northern Territory: 776, down 15.3 percent

Category analysis

  • SUV: 55% shares
  • Light advertising: 22.6% shares
  • coach: 17.7% shares
  • Heavy advertising: 4.7% shares

Top segments by market share

  • Midsize SUV: 22.7% shares
  • 4×4 . vehicle: 16.9% shares
  • Small SUVs: 13.4% shares
  • Large SUVs: 13.0% shares
  • Small car: 6.5% share

Sales by buyer type

  • Private Buyers: 51,176, down 7.0 percent
  • Business fleet: 34,072, up 0.8%
  • rental car fleet: 4840, down 13.5%
  • government fleet: 2632, down 0.2 percent

Sales by propulsion or fuel type

  • Petroleum: 50,229, down 0.1 percent
  • Diesel oil: 30,063, down 9.9%
  • Electricity: 6612, up 19.5%
  • Mixture: 5247, down 29.8%
  • PHEV: 569, up 33.3%
  • hydrogen FCEV: 0

Sales by country of origin

  • Japan: 25,538, down 21.5%
  • Thailand: 21,729, down 9.6%
  • China: 15,125, up 31.1 percent
  • Korea: 12,771, down 2.0 percent
  • Germany: 4796, up 28.6%

Some reports from last month

Have any questions about selling cars? Ask away in the comments and we’ll jump in!

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