No one really Lexus is expected to build a supercar.But once it starts, it’s a foregone conclusion that the company will do everything to make it happen one of the The most exciting and dynamic supercars in history. Although it looks like a large passenger car, This is a sharp sports machine. with an extremely low center of gravity, lightweight everything, advanced technology, and a sky-high price tag at the time. And Lexus can’t sell them.. Despite being one of the most forward-thinking cars of 2010, it took Lexus two years to produce 500 units and over a decade to sell them all.
Lexus isn’t exactly the name a supercar buyer wants to put in front of their $400,000 machine, regardless of its Nürburgring lap times, advanced carbon fiber tub underneath, or high-revving V10 engine. The car may have been a sales flop, but it laid the groundwork for the kind of motorsport engineering that Toyota’s Gazoo Racing division now puts into its GR86, GR Corolla, and GR Supra road cars. The car’s pre-production testing at the 24 Hours of Nürburgring even got company boss Akio Toyoda hooked on racing, where he used the pseudonym Morizo Kinoshita to avoid the wrath of his board.
As usual, Jason Cammisa’s Icons series provides some great history on the car. You even get a quick shot of a fresh-faced 2010 Jason testing the LFA when it was new.
Supercar technology doesn’t often trickle down to the kind of sports cars you and I can afford. In this case, it’s not just the technology that’s being applied, it’s the ideology. So while Lexus may have lost a lot of money creating this thing, its legacy lives on to this day. So is it really considered a failure?
