As a fashion editor, I always pay attention to undiscovered brands by the public. Think independent labels, vintage storeand designers not yet sold at every major retailer. In fact, finding all of the above is more of a hobby than a job — something I dedicate myself to. so many, so much take the time to participate. Unfortunately, most of these brands – like so many that already exist in the industry – do not serve the majority of women in the US: plus size women, who, although fabricated 70% of the population, usually only get minors attention from the fashion world.
Because of this, many large shopper faces an uphill battle when it comes to finding brands to support that are not yet famous or part of the fast fashion universe. That’s why, after digging through Instagram, TikTok, Reddit, and many other platforms to discover movies, I knew I had to highlight a few brands on my running list that not only serve for women 14 years of age and older, but also have to do it. is fine. From beloved brands that just scaled up (I’m looking at you, Ganni!) to recently launched labels specializing in trendy styles for shoppers of all sizes, the list ahead is a goldmine for the oversized shopper who doesn’t want what others already have.
