It is official-Pantone’s Color of the Year 2023 just announced and it’s a bold shade that’s basically begging to be included in your beauty routine. It’s called “Viva Magenta” and as far as we know, it’s the perfect berry red for winter. If color alone isn’t enough to convince you to shop for the right beauty products, Pantone’s explanation of color and its effects is sure to convince you.
“This year’s color is strong and full of power. It’s a new animated red that embodies pure joy, encourages experimentation and self-expression without restraint, a nuance full of vitality. and boundless are expressed as a striking statement.PANTONE 18-1750 Viva Magenta welcomes anyone and everyone with the same passion for life and rebellious spirit.It is a bold, witty colour. figurative and all-inclusive.”
Now that’s a spirit we can all support, especially on the eve of a new year. Keep scrolling to see 15 “Viva Magenta” beauty products to include in your routine. These are sure to put you in a bold and colorful spirit.
