Fashion

Madison Avenue Couture CEO Judy Taylor details why her luxury resale company has an ‘advantage’ over rivals


As the global market has become increasingly unpredictable, luxury accessories have seen a steady increase in sales.

The reclassification of luxury goods – especially luxury handbags – from frivolous purchases to viable investments has a lot to do with how financial investments are viewed.

The volatile stock market has created opportunities for alternative assets in the portfolio. With limited edition handbags selling at a premium and their value increasing over time, they have become surprisingly one of the safest options.

With a global market value of $72 billion, expected to grow to $100 billion by 2026, it’s clear that this emerging commodity is going nowhere.

And while demand continues to grow, supply has not kept pace, pushing prices up on the secondary market.

These factors have created niche market opportunities for high-end luxury goods in the larger region, led by players like New York’s Madison Avenue Couture.

Founded by CEO Judy Taylor in 2010, the pioneering company’s diverse collection of rare luxury handbags—in-store—quickly caught the attention of investors. New luxury shopping investment and Madison Ave Couture soon began making pop-ups on Rue La La.

Within a year and a half, Judy’s brand caught the attention of Gilt, leading to a three-year, mutually beneficial partnership that made the luxury retailer famous on the map.

After thirteen years in business, Madison Avenue Couture has earned a reputation as the gold standard in the luxury handbag resale space.

Focusing on sought-after brands such as Hermès and Chanel, discerning local and international buyers recognize Madison Avenue Couture’s curated collection of handbags.

Whether shopping online or at a NYC showroom, fashionistas chase the latest bags and connoisseurs live a lifetime—whose personal stocks rival most boutiques. luxury classics—can always find what they’re looking for.

Like any resale item, authenticity is paramount due to the huge $3 trillion counterfeit market.

Madison Avenue Couture follows a thorough three-step verification process—including two internal checks followed by third-party checks—which ensures each bag’s condition is as advertised, accurate documentation is provided. and the bag the customer sees on the website is the exact one they will receive.

Taylor explains: ‘Our advantage is that we own and actually have all of the items we list available and can ship the purchased items to their door within one to two days from the discount’.

Because actual possession of the bag in question is rare in the industry, this competitive advantage is a major game changer for buyers.

Whether shipping internationally or going to a New York showroom to pick up, customers will receive their items as quickly as Amazon Prime orders.

For customers who want to test their products before they buy, the showroom in downtown New York City—opening in 2020—allows customers to ‘try before they buy’ while also receiving support. and advice from the group’s experts.

And those unable to make it to the showroom can book a Facetime appointment with Madison Avenue Couture’s luxury goods specialists to inspect the merchandise.

Such concierge services are a key differentiator for buyers who expect their shopping experience to match the quality of their purchases.

Madison Avenue Couture’s unique inventory of rare bags attracts high-end collectors more than any other element. “Detailed and rarity, these specifics are really important to our clientele,” adds Vice President of Sales and Marketing Alexis Clarkor.

In addition, the company assists space newbies or those just starting to build their collection by providing education and helping them find the best product for their specific needs. me.

For example, if a husband wants to surprise his wife with the Kelly bag of his dreams, the team can support him through the process, even offering a FaceTime option to view the possibilities on video.

Recognized as a premier retailer of Hermès, the company is renowned for sourcing some of the rarest pieces in the world, including the Birkin Himalaya with its recently sold diamond hardware. , priced at $550,000 (setting a record).

In addition, due to Hermès’ complicated purchasing policy, which often involves long delivery times and many different accessory purchases, Madison Avenue Couture’s concierge service is a luxurious yet affordable alternative. equally friendly without requiring a waiting list.

Whether moving towards sustainable or changing style, fashion is constantly changing, responding to the world as it evolves.

As the changing global economy causes uncertainty across markets, investing in luxury handbags, whose value has always proven to stand the test of time—even sometimes outperforming stocks—increasingly popular. In fact, the price of luxury handbags has increased by 92% over the past decade.

With Madison Avenue Couture continually expanding its inventory and rapidly responding to trends and customer needs, the company is a leader in the luxury resale and investment class game. this developing.

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