Jaguar Land Rover is reducing vehicle production in the UK until the end of March.
Jaguar Land Rover is reducing vehicle production in the UK until March, as the carmaker prioritizes production of more profitable models due to a lack of semiconductors, according to a person familiar with the matter.
The loss-making manufacturer, owned by Tata Motors Ltd. of India, will cut production of Range Rover Velar and Jaguar F-Pace models made in Solihull, while increasing production of its most lucrative models, the Range Rover and Range Rover Sport, who asked to be hidden. name indicates operational issues are being discussed.
The person said JLR may also reduce production at the Halewood plant, which makes the more affordable Evoque and Discovery Sport models, although a final decision has yet to be made.
A Jaguar Land Rover spokesperson said in an email: “We continue to actively manage the operating patterns of our manufacturing plants while the industry is experiencing quality supply chain disruptions. global semiconductor going on. “Demand for our vehicles remains strong.”
A spokesperson said the company expects delivery numbers to increase in the second half of JLR’s fiscal year, which runs through March, when new agreements with semiconductor partners go into effect.
The person said production at JLR’s Nitra plant in Slovakia, where the automaker produces the best-selling Defender SUV, was not affected. JLR has no plans to make any cuts job at it UK The person said the factories are the result of a reduction in output because they plan to ramp up operations again when the chip supply normalizes.
Semiconductor shortages have kept customers of the latest-generation Range Rovers waiting more than a year to get their hands on their vehicles, with sales suspended for some variants. For the quarter ended September, the automaker reported deliveries to dealers 17% below guidance. Earlier this month, JLR CEO Thierry Bollore stepped down from the luxury automaker just two years after he assumed the role.
The Guardian newspaper first reported on the car manufacturer’s plan to reduce production in the UK.
