Apple obtained a few of its MacBook gross sales mojo again final quarter because of reductions on the MacBook Air, in response to the analysis agency Strategy Analytics. The corporate offered a file 6.5 million MacBooks in Q3 2021, up 10 p.c over final 12 months — little doubt contributing to its blockbuster Mac quarter. In the meantime, Chromebook gross sales really declined for the primary time for the reason that pandemic began, IDC reported.
Laptop computer gross sales generally have been up eight p.c over final 12 months to 66.8 million items, due largely to industrial and academic gross sales. That was aided partially by “increased reductions on premium merchandise like MacBook Air and gaming notebooks,” in response to Technique Analytics.
Technique Analytics
Gross sales may have been even increased if not for a scarcity of elements and better freight prices that drove costs increased and triggered some delays. Lenovo topped the gross sales listing for the fourth quarter in a row with 15.3 million items shipped, with HP, Dell, Apple and ASUS rounding out the highest 5.
Chromebook and pill gross sales did not fare so properly although, in response to IDC. Chromebook gross sales tumbled by 29.8 p.c year-over-year to six.5 million items, thanks largely to “saturation” within the training market. “Many colleges and governments blew out their budgets to supply units for distant studying and even customers aggressively bought units for studying in 2020,” the agency wrote. Lenovo once more topped the gross sales listing for Chromebooks, adopted by Acer, Dell, HP and Samsung.
Pill gross sales slowed 9.4 p.c to 42.3 million items, as a result of decreased demand and restricted provide. The exception to that pattern was Apple, which noticed iPad gross sales develop 4.6 p.c over final 12 months to 14.7 million items. That dominated the class, as Samsung offered simply over half that quantity (7.5 million), adopted by Amazon, Lenovo and Huawei.
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