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Aaron Rodgers’ State Farm commercials are disappearing from your TV



The variety of State Farm spots that includes the Green Bay Packers quarterback drastically decreased this weekend, following the revelation Rodgers just isn’t vaccinated in opposition to Covid-19 and has apparently been bypassing NFL protocols for unvaccinated gamers. Rodgers just lately contracted Covid and missed his crew’s sport Sunday.

Rodgers was featured in simply 1.5% of the practically 400 State Farm adverts on TV on Sunday, in accordance with knowledge from Apex Advertising and marketing, which tracks nationwide advert shopping for. That is an enormous lower in comparison with the 2 earlier Sundays, throughout which the insurance coverage firm featured Rodgers in a couple of quarter of its adverts.

“Our monitoring signifies that this wasn’t a deliberate discount and extra reactionary as a result of there wasn’t any new important adverts put as a substitute,” mentioned Apex president Eric Smallwood in an announcement. Action Network first reported the information.

In an announcement supplied to CNN Enterprise, State Farm mentioned that Rodgers has been a “nice ambassador” for the corporate over the previous decade and that it encourages vaccinations. It did not particularly touch upon pulling adverts that star Rodgers.

“We do not assist a few of the statements that he has made, however we respect his proper to have his personal private perspective,” a State Farm spokesperson mentioned. “We acknowledge our clients, staff, brokers and model ambassadors come from all walks of life, with differing viewpoints on many points.

It added: “Our mission at State Farm is to assist safer, stronger communities. To that finish, we encourage vaccinations, however respect everybody’s proper to select primarily based on their private circumstances.”

A spokesperson previously told Ad Age that it could be “inappropriate for us to touch upon Aaron’s vaccination standing,” and mentioned it was specializing in new adverts that includes former NFL participant Terry Bradshaw.
Over the weekend, Prevea Health ended its partnership with Rodgers. He was beforehand a spokesperson for the Wisconsin-based well being firm.

Rodgers final Friday expressed his disappointment on his remedy from the media.

“I notice I am within the crosshairs of the woke mob proper now,” Rodgers mentioned on “The Pat McAfee Present.” “So, earlier than my remaining nail will get put in my cancel tradition casket, I feel I wish to set the report straight on so lots of the blatant lies which might be on the market about myself.”

Rodgers mentioned the media was on a “witch hunt” to search out out which gamers had been vaccinated and blamed reporters for him saying he was “immunized” again in August.



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